The magazine is published in print and online.
Editions 2022 Mechatronica&Machinebouw
|Edition||Theme||Deadline articles||Deadline advertisements||Date of publication|
|1||AI and Machine Learning|
|21 February 2022||28 February 2022||25 March 2022
Smart maintenance and servitization
|28 March 2022||4 April 2022||29 April 2022|
|2 May 2022||9 May 2022||3 June 2022|
|4||Career and labor market|
|6 June 2022||13 June 2022||8 July 2022|
|22 August 2022||29 August 2022||23 September 2022
|26 September 2022||3 October 2022||28 October 2022|
|7 November 2022||14 November 2022||9 December 2022|
FACTS & FIGURES
Advertisement / advertorial rates
|Ad type||Size in mm||Rate|
|2/1 page spread||420×297 + 3mm bleed||€ 3,595|
|1/1 page||210×297 + 3 mm bleed||€ 2,395|
|1/2 page||184×130 mm (landscape) |
|1/3 page||184×85 mm (landscape) |
|1/4 page||184×65 mm||€ 1,375|
|1/8 page||184×30 mm||€ 995|
|Ad type||Size in mm||Rate|
|Back cover||210×297 + 3 mm bleed||€ 2,750|
|Page 2||210×297 + 3 mm bleed||€ 2,750|
|Insert 1 page||A4||€ 2,995|
Other sizes of leaflets and page preferences on request.
Surcharge of 15% for fixed page and right-hand page.
All articles will be published on mechatronicamachinebouw.nl. A print article consist of max. 2 pages, except when specifically booked for extra pages, in which case a surcharge applies. Articles should meet our editorial guidelines.
Rates are based on full color, incl. media agency discount and excl. VAT.
The standard rates are based on full-color placement on the left-hand page with editorial on the right-hand page. Advertisements of half a page and smaller can be combined with other advertisements on the same page. A surcharge of 15% applies for fixed pages and right-hand pages. Design and writing service on request.
Advertisement vs. advertorial vs. article
Advertisement – An advertisement is a (mostly visual) post in the magazine to promote or sell eg a brand, a product, an event or a job vacancy.
Advertorial – An advertorial is an advertisement written as an article. An advertorial may consist of commercial content, as opposed to an article in Mechatronica&Machinebouw, which needs to be written in accordance with our editorial guidelines. An advertorial is marked as “advertorial” in the magazine.
Article – An article in Mechatronica&Machinebouw adheres to our editorial guidelines. It can be written by one of our editors or you can choose to provide a text of your own, which complies to our editorial guidelines or which is edited to do so. We ask a publication fee. We also offer content services: content creation based on an hourly rate.
Advertisements and advertorials
Material should be sent two weeks prior to publication to firstname.lastname@example.org. For the exact dates, please check the publication dates and theme list.
The minimum font size is 8 points. Please put “advertorial” on top of the page.
Inserts should be sent 1.5 weeks prior to publication to Van Elst. The boxes containing the inserts need to be clearly specified as “inserts Mechatronica&Machinebouw” and the number of the edition.
Van Elst Grafische Afwerking
Inserts for Mechatronica&Machinebouw edition (no.)
7336 AS Apeldoorn
Please submit the material printable and flychecked as a Certified PDF (WebCmykHiRes1v4-profile), EPS or Tiff, without bleed markings or color bars. No rights can be derived from supplied pantone colors (PMS). Supplied colors will be converted into CMYK and can differ from the original.
An article will be coordinated with the editors and should be sent three weeks before publication to email@example.com. For the exact dates, please check the publication dates and theme list.
An article in Mechatronica&Machinebouw should follow editorial guidelines. You can request these via firstname.lastname@example.org.